“Change has its enemies,” Robert Kennedy said.
It always will, no matter what kind of change you’re trying to make.
Meaningful change is uncomfortable, often painful and will almost always be met with resistance.
As our Change Agents attempt to transform and future-proof their organizations, they need to move quickly and risk becoming unpopular.
A CDO needs to understand his or her business and its values intimately, using that rather than industry knowledge or competitor inspiration to inform their approach.
Their primary concern is sustained success rather than immediate gain. Their value will be justified to wider elements of the business by the growing impact of digital on growth now but also in the years to come.
As CDO of Westfield Corp for almost four years, Kevin McKenzie has had one eye on his legacy as the executive that is spearheading the transformation of one of the world’s leading shopping center companies.